PRODUCT DESCRIPTION
by Philip Berners (Author)
This is a short, accessible and practical guide to running venues which are in the business of hosting events. Using honest guidance peppered with the author's real-life situational anecdotes to contextualise the topics, the book is logically structured around the key stages of event management: pre-event, onsite and post-event. Topics covered include developing the client relationship, marketing, financial accountability, risk, interdepartmental communication, onsite procedures and post-event evaluation. This is a fundamental resource for all event management and hospitality students. It is also a book for anybody who manages a venue or is a venue event manager. The Practical Guide to Managing Event Venues makes the business of venue management appealing, understandable and achievable.
Author Biography
Philip Berners has been the event manager at high-profile venues, including the London Hippodrome, Camden Palace and Thorpe Park. He has also organised events in a range of venues in the UK, Poland, Portugal and Italy. His knowledge of using venues for events extends to public parks, royal parks, conference centres, nightclubs, hotels, restaurants, sports centres, exhibition halls, country houses and disused warehouses. He is currently lecturer and course coordinator for the BA Hons Events Management programme at the Edge Hotel School, University of Essex, UK.
