Product Description
by Jorge S. Olson (Author), Sandro Piancone (Author)
Wholesale MBA: Unlock the Secrets of Building and Selling Consumer Goods at Scale
Want to launch a consumer product and get it into stores fast?
Wholesale MBA is your blueprint for creating, launching, and scaling consumer products-from idea to mass distribution. Whether you're in beverages, CBD, supplements, snacks, or beauty, this is the ultimate guide to getting your product on shelves, in carts, and into consumers' hands.
Jorge S. Olson and Sandro Piancone have launched over 1,000 products, built companies generating over $100 million in sales, and worked with global icons. In this book, they share their step-by-step playbook to help you move faster, sell smarter, and grow bigger.
Inside You'll Discover:- How to Build Iconic Products from Scratch
- Use the same product development methods Jorge used to launch celebrity-backed brands and disrupt entire industries.
- The Exact Strategy to Sell to Distributors and Retailers
- Learn how to pitch and partner with 7-Eleven, Circle K, convenience store chains, and national wholesalers.
- How to Develop Products in Record Time
- Speed is your advantage. Jorge and Sandro sold $1 million of product-before finalizing the packaging. You'll learn how to do the same.
- Modern Tools for a Modern Market
- Harness the power of AI, eCommerce, and digital marketing to build loyal customers and scale online and offline.
- Lessons from the Front Lines
- This isn't theory-it's 20+ years of real stories, real deals, and real results. Learn what works and what to avoid from two pros who've done it all.
- Entrepreneurs launching a product or brand
- CEOs, marketers, and brand managers in consumer goods
- Founders seeking rapid growth in retail and wholesale
- Anyone ready to dominate distribution and scale up fast
Because Wholesale MBA isn't just business theory-it's business reality. Jorge and Sandro's companies are publicly traded, and the methods they teach are used every day in real-time. You can track their success as you read and apply the exact same systems in your own business.
This is more than an education. It's a wholesale revolution.
If you want to turn your idea into a mass-market product-and learn directly from two of the most innovative minds in consumer goods-Wholesale MBA is your competitive advantage.
Launch faster. Sell smarter. Scale bigger. Read Wholesale MBA and become the brand people can't stop buying.
