Product Description
by Luigi Prestinenzi (Author), David Fastuca (Author)
Your relationship with selling is about to change.
You know sales is essential to your business. But you're nearly burned out from trying to meet your quota. Lately, you've begun wondering if sales is really your calling.
The problem isn't you. You're simply missing the fundamentals you need to succeed. That's why The B2B Sales Playbook is packed with strategies for closing deals across all sales sizes and sectors.
True selling is about crafting unique experiences and strengthening relationships. It's the magic that happens when a buyer and seller meaningfully connect.
The B2B Sales Playbook is a comprehensive operating system that gives you total control. Learn how to manage any sales journey from discovery to close. Explore the tools and frameworks you need to predictably grow your pipeline and revenue. Harness the enduring power of human connection in sales and discover the secrets of creating real change.
