Product Description
by Lynn Yap (Author)
Are you tired of hearing that companies can't create a profit and make a positive impact simultaneously?
The Altruistic Capitalist looks to spark change in conversations in board rooms, offices, and schools to turn the focus from sales, profits, and returns to the impact good business can have on people and the planet. Through her interviews with prominent business leaders as well as her personal experiences in the business world, author Lynn Yap offers ways to rethink capitalism, create a positive impact, and do meaningful work. Yap looks to tackle questions like:
- Where do people and planet enter into the equation when businesses calculate returns?
- How can we turn a profit while also creating a sustainable business with positive impacts?
- How can companies scale impact to provide benefits to the environment and community?
This book speaks to leaders, social entrepreneurs and intrapreneurs, and innovators who want to change the relationship between business, our people, and the planet. We can no longer rely on governments and non-profit organizations alone to solve our social and environmental problems. As we look urgently to the business world for solutions, this kinder, more mindful brand of capitalism just may provide a pathway out.
