Product Description
by Clifton Warren (Author)
This book is written for managers and leaders who want to transform their professionals from doing work to effectively marketing and selling and bringing in new business.
Divided into three comprehensive parts: Charting a new course; The fundamental success models; and Building your business, this book will show you how to:
- Help professionals overcome fear of selling
- Acquire the right sales capabilities
- Market and sell within your comfort zone
- Setting and achieving big goals
- Leverage existing customers to acquire new ones
- Build accountability across the business
Author Biography
Clifton Warren is the principal of Clifton Warren Consulting; his firm trains professional to market, sell, and win new clients. He is the author of Financial Services Sales Handbook and Cross Selling Financial Services. His articles and columns appear in industry journals and his monthly newsletter is read globally by professionals. Originally from California, he resides in Melbourne Australia.
Number of Pages: 168
Dimensions: 0.36 x 9 x 6 IN
Publication Date: August 04, 2021
