Product Description
by Bruce H. Rogers (Author), Russ Alan Prince (Author)
Thought Leadership is the key point of differentiation for professional services firms and the true path to superior profits. "Profitable Brilliance" is the definitive road map to creating a thought leadership program for your company.
Author Biography
Bruce H. Rogers is the Chief Insights Officer for Forbes Media responsible for managing the Forbes Insights though leadership content and research division, as well as the Forbes CMO Practice. His previous book, "In the Line of Money: Branding Yourself Strategically to the Financial Elite" is available on Amazon. Visit his Insights column at blogs.forbes.com/brucerogers Russ Alan Price is president of Prince & Associates, Inc. He consults with a select and oft times esoteric clientele on dramatically growing their business. Hist track record of success is predicated on helping them become high-caliber industry thought leaders coupled with an intense focus on personal wealth creation.
