Product Description
by Alexandria Levin (Author)
Pricing Your Artwork with Confidence is a detailed guide to understanding and calculating the actual cost of creating artwork, while helping artists of all kinds develop a solid pricing structure with easy step-by-step calculations spelled out in artist-friendly math. This book is written by an experienced artist who believes that knowledge is power.Topics include: becoming comfortable with money issues, how to separate business and creativity when necessary, the economy and the art market, consistency, sales commissions, raising prices, how to develop growth in your career and as an artist, how not to lose money, and how you already give back and contribute. Included in Pricing Your Artwork with Confidence are numerous examples, tables and extensive lists for how to find your direct and overhead costs, and how to track material and other expenses, as well as your time and labor.Beyond the easy math and simple organizational tools, less tangible matters are discussed as they relate to pricing, such as understanding your experience and background as an artist and learning to be objective about your own artwork. Revised and updated from the original printing, Pricing Your Artwork with Confidence is a unique and invaluable tool for any artist serious about their professional career.
Author Biography
Alexandria Levin was born in New York City, and has lived for extensive periods of time in Boston, San Francisco, Albuquerque and Philadelphia. A graduate of the San Francisco Art Institute, she has always been true to her own artistic vision, while remaining serious about the career details of being an artist. As a painter who believes deeply in continuous artistic growth, and never settling, she has created four strong, distinct bodies of work over the years, all the while exploring various materials, techniques and creative approaches. Besides her diverse accomplishments as a visual artist, writing has always been evident in Alexandria's life ever since the age of 15 when she began writing poetry and essays, many of which have been published in print and online. Hopelessly creative, perceptive, organized and ethical, she conceived Painted Jay Publishing to help change and improve things for all artists; in business, knowledge of the art world, arts education and creative processes. More books are currently in development. See www.paintedjay.com Of course, Alexandria is dedicated to her own demanding muse. Many of the results can be seen at www.alexalev.com for oil paintings, www.alexandrialevin.com for graphic design, lyric poetry and accidental photography, and at www.brightpinksmile.com for a good old-fashioned web log.
