Product Description
by Ande Dunn (Introduction by), Lora Ackerman (Editor), Liz Johnson (Author)
You can do all the legwork needed to be a successful real estate agent, but it is impossible to do well in the industry if you don't remember its entire foundation: client relationships.
Realtor Liz Johnson has created a system that not only will change the way you do business but also has a higher rate of return than you ever thought possible. Perk Your Sphere provides a new structure for success
Johnson's method has given her a fifteen-to-one return on investment in an industry where a four-to-one ROI is amazing. She grew her business without making a single awkward cold call. Instead of an aggressive but ultimately useless sales strategy, Johnson shows a better, more efficient way of growing your business and reaching out to clientele.
Johnson offers systems for classifying clients and understanding who can give you referrals. She shows how-through personal branding, special events, giveaways, and more-you can make each client feel special and make sure your name immediately springs to mind when they think of real estate. Johnson's techniques won't simply make you "a Realtor" for your clients, but "the Realtor."
Author Biography
Liz Johnson has been many things in her life. She is a former combat veteran, former cop, current cop's wife, shoe addict, Aquarius, and many others. One of her most important titles, however, is Realtor. She has been incredibly successful in the real estate industry and wants to share her experiences with others.
Johnson spent four years in the US Army before settling in the Seattle/Tacoma area. She worked as a sheriff's deputy before switching to a career in real estate. She has spent the last twelve years as a Realtor, and she sold one hundred homes this year alone! Now she runs a team of five and looks forward to her next big challenge.
