Product Description
by Marianne Dainton (Author)
Leadership Is Communication: Strategies and Skills for Success presents a multidisciplinary perspective on leadership and communication, centering on how communication theory and practice serve as the foundation for the leadership-followership process. Featuring a strong research foundation, the book presents a lively and accessible introduction to both seminal and contemporary approaches to leadership and communication with emphasis on the strategies and skills associated with effective and ethical leadership.
Designed to resonate with today's students, leadership is construed broadly in the text, which features leaders and followers not only from the corporate and political realms, but also sports, religion, entertainment, social movements, and the nonprofit sector. The book also highlights social media influencers and the leadership-followership process. Each chapter includes rich pedagogical features designed to enhance learning and encourage application: a boxed overview of a prominent ethical perspective; exemplars of consummate, flawed, and failed leaders; an original case scenario; and discussion questions meant to foster a more nuanced view of the leadership-followership process. In addition, a self-assessment tool and a leadership competency development technique are included in each chapter.
Comprehensive and reader-friendly, Leadership Is Communication is an ideal textbook for courses in organizational leadership, strategic communication, business communication, management, and human resources development.
