Product Description
by Tom Pullen (Author)
Want to drive innovation with impact? Start here.
Innovating is no longer optional - it's the difference between staying ahead and falling behind. Inside large companies, it often feels slow, complex, and risky. Meanwhile, agile startups are moving fast, taking bold bets and disrupting industries overnight.
This is where you come in.
INNOVATOR will help you:
- align innovation with company strategy, so leadership supports your projects
- lead innovative projects with confidence, knowing exactly which steps to take
- create solutions which delight customers, driving measurable business growth
At the heart of this book is the INNOVATOR Way(TM), the step-by-step system trusted by top companies in 40+ countries to turn innovation initiatives into business results. This robust roadmap takes the guesswork out of innovating, making it simpler, faster, and far less risky.
Innovation won't wait. It's time to step up and be more INNOVATOR.
Back Jacket
Want to innovate faster and fuel growth? Start here.
Innovation isn't optional -- it's the difference between leading your market and lagging behind. Inside large companies, innovating often feels slow, complex and risky. Meanwhile, agile startups are moving fast, making bold bets and disrupting industries overnight.
This is where you come in.
INNOVATOR will help you:
Align innovation with strategy to unlock leadership support Lead innovative projects with clarity and confidence Deliver customer-loved solutions that accelerate business growth.
At the heart of this book is the INNOVATOR Way(R) -- the step-by-step system trusted by leaders at world-class companies in 40+ countries. This robust roadmap removes the guesswork, making innovation faster, simpler and less risky.
Innovation won't wait. It's time to step up and become a better INNOVATOR.
Author Biography
Tom Pullen is an internationally recognized innovation expert and the founder of the innovation acceleration company Innovincoâ. He spent 18 years driving growth inside major companies including Boots, Mars and Danone, where he served as Global Innovation Director. Today, he helps the world's leading corporations accelerate growth by innovating with speed, scale and confidence.
