Product Description
by John Maeda (Author)
A simple, enduring framework for understanding the complex world of AI and machine learning.
"Before you can get machines to do what you want, you'd better learn to speak their language. John Maeda engineers rapprochement between humans and our computational creations in this engaging, enlightening book." --Douglas Rushkoff, author of Team Human As the capabilities of AI and language models like ChatGPT continue to advance, it is more important than ever to understand the implications and potential pitfalls of these technologies. In this book, John Maeda draws on his extensive experience as one of the world's preeminent interdisciplinary thinkers on technology and design to provide actionable guidance for businesses, product designers, and policymakers. Using thoughtful explorations and occasionally whimsical examples, he identifies a framework that describes the key capabilities and pitfalls of any machine learning system, and offers a vision for how they can be used to create inclusive and world-changing products. This is essential reading for anyone seeking a high-level understanding of how machines "think" and what the future may hold.Author Biography
John Maeda is an American technologist, designer, engineer, artist, investor, author, and teacher. He was recently appointed Chief Experience Officer at Publicis Sapient, the technology marketing consulting and delivery arm of communications conglomerate Publicis. He has held positions with Automattic, the parent company of WordPress.com, the venture capital firm Kleiner Perkins, led research at the MIT Media Lab, and served as president of the Rhode Island School of Design. Named as one of the 75 most influential people of the 21st Century by Esquire, Maeda draws on his diverse background as an MIT-trained engineer, award-winning designer, and executive leader to bring people and ideas together at scale. He is the author of several celebrated books, including The Laws of Simplicity and Redesigning Leadership. He has appeared as a speaker all over the world, from Davos to Beijing to São Paulo to New York, and his talks for TED.com have received millions of views. He was born, raised, and lives in the United States of America.
