Product Description
by Andrew Wood (Author)
What Is Your Club's or Resort's Marketing Strategy?Let's be honest... You don't actually have one, do you? Don't feel bad, astonishingly I have never met a club or resort that does. However, without one your business is like a sail boat in the middle of the ocean without a compass. Whichever way you go may lead you towards the promised land or deeper into the blue abyss. Dying slowly of dehydration and malnutrition suspended in a state of disbelief oblivious to your fate like many clubs and resorts today Without a marketing strategy, every dime you spend and every decision you make will be no more effective than deciding what club to hit next from 180 yards, by rolling two dice
Number of Pages: 192
Dimensions: 0.41 x 9.02 x 5.98 IN
Publication Date: October 07, 2017
