Product Description
by Isaac Mokaya Maragia (Author)
Entrepreneurship is critical to economic development of any nation. Entrepreneurs continually innovate and invent, and as they commercialize the innovations and inventions, they create goods and services. In the process they create new markets, services and products as well as employment.
Factors that Determine Entrepreneurial Behaviour in Micro and Small Enterprises in Kenya provides insights into entrepreneurship in Kenya. The book offers practical observations on the state of entrepreneurship in Kenya. It is a good reference for scholars, teachers and students of business and economics, both at undergraduate and post-graduate levels. It is a must read for scholars, practitioners and enthusiasts of entrepreneurial education and knowledge.
What Others Say
"This book makes a very useful contribution to understanding the factors that affect entrepreneurial behaviour. It will add great value in the field of entrepreneurship." - Henry M Bwisa, Professor of Entrepreneurship, Jomo Kenyatta University of Agriculture and Technology.
"The practical approach, based on case study and research results in this book, offers powerful insights into entrepreneurial behaviour in the Kenyan economic landscape. This in invaluable resource for students of entrepreneurship in developing countries." - Book Editor
