Product Description
by Laura Weinstein (Editor), Mark Baron (Text by (Art/Photo Books))
Transcendent and kaleidoscopic, these rare lithographs from colonial Calcutta helped forge the visual culture of modern India
Under the rule of the British Raj, Bengali artists embraced European techniques not to mimic the West, but to devise a uniquely local visual language that appealed to a diverse audience. Divine Color magnifies this phenomenon through mapping the explosion of popular devotional art through lithographic printing in 19th- and early 20th-century Calcutta (now Kolkata), then the capital of British India. These vibrant and accessible mass-produced images brought the divine into everyday life, offering devotees new ways to engage with their gods, and reshaping spiritual experiences in colonial India.
Set against the backdrop of a rapidly modernizing and cosmopolitan city, these prints emerged at the crossroads of vernacular tradition and colonial exchange. Their spirited aesthetic, devotional power and often political symbolism made them powerful tools of cultural expression and identity. The visual language pioneered by Calcutta lithographers played a foundational role in the formation of modern India's visual culture; their influence is visible in everything from advertising and political posters to decorative arts, underscoring the ritual, commercial and political power of these artworks. Divine Color restores these religious lithographs to their rightful place in the history of Indian art and invites readers to experience not just the divine world of Hindu gods, but the shaping of a modern visual India.
