Product Description
by Arthur B. Van Gundy (Author)
Creative problem solving (CPS) is a six-step process designed to help people systematically resolve nonroutine, ambiguous types of problems. Because most organizational problems tend to be nonroutine, skill in using CPS process can confer a significant competitive advantage. Creative Problem Solving gives training managers the information they need to develop and teach a course on CPS. VanGundy provides an overview of the process, elements of the creative climate needed to foster CPS and innovative thinking, creative thinking exercises designed to illustrate specific CPS principles, and easy-to-follow descriptions of proven idea-generated methods.
Author Biography
ARTHUR B. VANGUNDY is Professor and Chairman of Human Relations at the University of Oklahoma.
