Product Description
by Rakae Rehman Jamil (Author), Natalie Sarrazin (Editor), Khadija Muzaffar (Author)
This book reviews the 13 songs of Coke Studio's 14th season and highlights how those innovations resulted in a successful reboot of the show.
In a country fraught with political instability and violence, the television show Coke Studio serves as a beacon of hope and progress in Pakistan. For over a decade, its music has not only acted as a medium for sharing Pakistan's rich musical heritage across the world, but also created an appreciation and awareness of the musical traditions embedded within the diverse communities of the country. The show has profound cultural impact in its exposure of not only Pakistan's, but the entire South Asian region's indigenous musical compositions and ancient musical traditions dating back to the 12th century. Referencing his own personal experiences working as a session artist in Coke Studio's second and 11th seasons, Jamil emphasizes on how the show has taken a major shift in sonic palettes, visual style and production approach in the 14th season. This was largely due to the introduction of Zulfiqar Jabbar Khan (a.k.a. Xulfi) and his team of electronic producers who have hugely impacted the local music in Pakistan for more than five years with their hybrid production approach to Pakistani music; electronic dance music applied to regional melodies and instrumentation.Author Biography
Rakae Rehman Jamil is a musician, music producer and a lecturer based in Lahore, Pakistan. He acquired his B.A degree in Musicology from the National College of Arts in Lahore, and his Masters' degree in the Humanities from the University of Chicago, USA with a concentration in Ethnomusicology. He is an Assistant Professor of the Musicology Department at the National College of Arts in Lahore. He has worked as a guest artist in Coke Studio season 2, and as a member of the post-production team assuming the role of an audio engineer in Coke Studio Season 11, as well as being a guest artist Haniya Aslam's song "Mein Irada" as a Surbahar player, and one of the lead artists in which his band "Mughal-e-Funk" was featured with their original instrumental, "Aurangzeb".
Khadija Muzaffar is a journalist and academic based in Brooklyn, New York. She was previously an adjunct faculty at the Lahore University of Management Sciences, as well as the culture editor for The Friday Times in Pakistan.
