Product Description
by Steven M. Bragg (Author)
Today's financial executive needs a way to assess the financial performance and financial position of business organizations. The Business Ratios Guidebook provides one of the best ways to do so by describing more than 200 ratios and other measurements. When applied to an organization's financial statements, these ratios can clarify its results, liquidity, and cash flows. The measurement areas covered include performance, return on investment, share performance and constraints. Examples of the functional areas also covered include cash management, credit and collections, customer service, human resources, production, and sales. In short, this book is the ultimate desk reference for ratio analysis.
Author Biography
Steven Bragg, CPA, is one of the top-selling and most prolific accounting authors in the world. He is the author of more than 100 business books and courses, including the GAAP Guidebook, Closing the Books, and The New Controller Guidebook. He has been the CFO or controller of both public and private companies, and has been a consulting manager with Ernst & Young and an auditor with Deloitte & Touche.
