Strategic Planning and Management: A Roadmap to Success - Paperback

by David I. Bertocci (Author)

This book is the second in a series of three books published by University Press of America, and is specifically designed for online distance-learning students. It discusses strategic planning and management theory as well as detailed steps to prepare and implement an organizational strategic plan.

Author Biography

David I. Bertocci, Ph.D., is a professor of business, management, and leadership at Kaplan University. He brings a blend of strategic planning and management theory and underlying principles together with practical, hands-on skills from his many years of teaching and business/management positions both in the military and in industry.