PRODUKTBESCHREIBUNG
by Vanessa Ratten (Editor), Marcela Ramirez-Pasillas (Editor), Hans Lundberg (Editor)
This book is an insightful text looking at sustainable innovation and the emerging fourth sector, i.e. hybrid organizations, through an interdisciplinary approach.
The book illuminates what hybrid organizations are and how they generate new ways of creating blended value to secure the well-being of future generations and preservation of ecological services. The book also discusses how sustainable innovation may offer creative solutions to societal issues, the sharing economy and the circular economy.
This book will appeal to those taking MBA and EMBA programmes, and those with an interest in creating sustainable business and innovation solutions.
Author Biography
Vanessa Ratten is Associate Professor of Entrepreneurship and Innovation at the Department of Entrepreneurship, Innovation and Marketing, La Trobe University, Australia.
Marcela Ramirez-Pasillas is Assistant Professor at the Jönköping International Business School, Jönköping University, Sweden.
Hans Lundberg is Associate Professor at the Business School of Social Entrepreneurship and Social Innovation (EDESI), Universidad Iberoamericana, Mexico.
