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Copywriting Essentials For Content Marketing: How to write engaging copy that sells without selling. - Paperback

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by Mia Gordon (Author)

A book full of templates and cheat sheets to help you write authentic copy (faster) for social media, blogs and products descriptions. Improve your engagement and conversion rates as a content marketer or social media creator.

How to get more clicks to your website, convert more customers, and pay less for your ads ... using steps and templates the worlds best copywriters use to quickly write copy that sells.

More clickthrough multiplied by more onsite conversions = an exponential increase in sales and revenue!
  • Pay less for your ads on Facebook, Google ads etc.
  • Tweak your current content and product descriptions to convert more customers!
  • Increase click through rates to your website.
  • Increase conversion rate on your website.
  • Build trust and stronger relationships with your readers.
  • Create 'sticky' followers that want to engage more.
  • Create irresistible content people what to share with others.

Not just another copywriting book about the theory of copywriting, but an indispensable guide with templates to use every when writing content - so you can:

  • Increase click through from your social media, guest posts or other offsite content
  • Convert more customers on your website
  • Get more sales with the same amount of time and effort you're putting in now
  • Grow your traffic and sales exponentially

Easy to follow templates and guides that make writing faster and easier. There are several fundamental principles needed for creating copy that take readers through all the processes they need to be ready to do what you want - whether it be signing up for a newsletter, downloading a brochure, or buying something.

The recipe for writing compelling content contains many more important ingredients:

  • Delivering instant gratification wherever possible
  • Capturing & holding readers attention
  • Creating desire & motivation based on readers "hot buttons"
  • Connecting & wiring readers brains to align your product with what they most want
  • Building trust, confidence & removing obstacles
  • Delivering & demonstrating value
  • Building trust, bonding with and preconditioning visitors
  • Building value & justification for purchasing
  • How to quickly write content that entices readers to WANT to take action.

Become skilled at applying the principles of influence and preconditioning, to turn your audience into enthusiastic prospects, ready to take the next step.

Adcopy for Facebook, Twitter, LinkedIn, Google ads. Website pages. Blog posts. Social Media Posts. Product descriptions.

Start improving your content today, lower your adverting click costs and convert more visitors into buyers!

Author Biography

Mia Gordon has been an online marketer, marketing mad scientist, author and copywriter since 2003. Mia has written several books, manages many online advertising accounts and consults for many clients across a number of industries.

Number of Pages: 274
Dimensions: 0.58 x 9.02 x 5.98 IN
Publication Date: October 23, 2015
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