Product Description
by J. Mark Munoz (Editor)
While geopolitics has captured global attention, geoeconomics is the often hidden force that governs countries' relationships. It is the economic psyche that shapes the new world order. Geoeconomics refers to the intersection of economic factors, relationships and conditions on global events. A country's political and business alignments have an impact on individuals, companies and on future economic stability.
This book assembles leading scholars and experts from around the world to advance current thinking on geoeconomics. It is a thorough and authoritative reference work on world economics that aims to shape strategy formulation in business and government for years to come by expanding understanding on the topic of geoeconomics, analyzing the implications of international geoeconomic events, and providing the reader with theoretical and practical approaches on the management of geoeconomics.
Geoeconomic concepts in this book will prove timely and highly insightful to students, academics, executives, entrepreneurs, government officials, consultants and policymakers.
Author Biography
J. Mark Munoz is a Professor of International Business at Millikin University in Illinois, and a former Visiting Fellow at the Kennedy School of Government at Harvard University, USA. He is a recipient of several awards including four Best Research Paper Awards, a literary award, an international book award and the ACBSP Teaching Excellence Award. Aside from publications in major journals, he has authored, edited or co-edited 12 books: Land of My Birth, Winning Across Borders, In Transition, A Salesman in Asia, Handbook of Business Plan Creation, International Social Entrepreneurship, Contemporary Microenterprises: Concepts and Cases, Handbook on the Geopolitics of Business, Hispanic-Latino Entrepreneurship, Managerial Forensics and Strategies for University Management (volumes I and II). As Chairman/CEO of international management consulting firm Munoz and Associates International, he directs consulting projects worldwide in the areas of strategy formulation, business development and international finance.
