{"product_id":"usability-testing-a-practical-guide-for-librarians-paperback","title":"Usability Testing: A Practical Guide for Librarians - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eRebecca Blakiston\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDo you want to improve the usability of your library website, but feel that it is too difficult, time-consuming, or expensive? In this book, you will learn that in-house usability testing on a budget is not only feasible, but it is practical, sustainable, and has the potential to lead to remarkable improvements of the content, design, and layout of your website. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eUsability Testing: A Practical Guide for Librarians will teach you how to: \u003cbr\u003eMake the case for usability testing Define your audience and their goalsSelect a usability testing method appropriate for your particular contextPlan for an in-house usability testConduct an effective in-house usability testAnalyze usability test results and make decisions based on those resultsCreate and implement a plan for ongoing, systematic usability testing\u003cbr\u003eStep-by-step instructions, along with a myriad of examples, allow you to use this book as a practical guide, and adapt the techniques for your own context. Techniques are appropriate for libraries of all types, including academic, public, and special libraries.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eRebecca Blakiston has been a librarian at the University of Arizona Libraries since 2008, and the website product manager since 2010. She provides oversight, management, and strategic planning for the library website, specializing in guerilla usability testing, writing for the web, and content strategy. She chairs a website steering group and meets regularly with staff from across the library to facilitate communication, training, and collaboration. She developed a process for in-house usability testing, which has been implemented successfully both within website projects and in an ongoing, systematic way.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 148\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.5 x 10.9 x 8.4 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 29, 2014\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":45665991983148,"sku":"9781442228993","price":161.91,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0728\/0954\/5772\/files\/OdtipTJCd89781442228993.webp?v=1781621095","url":"https:\/\/smartsupplydeals.com\/products\/usability-testing-a-practical-guide-for-librarians-paperback","provider":"Smart supply deals","version":"1.0","type":"link"}