{"product_id":"media-ecology-an-approach-to-understanding-the-human-condition-paperback","title":"Media Ecology: An Approach to Understanding the Human Condition - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eLance Strate\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMedia Ecology: An Approach to Understanding the Human Condition\u003c\/em\u003e provides a long-awaited and much anticipated introduction to media ecology, a field of inquiry defined as the study of media as environments. Lance Strate presents a clear and concise explanation of an intellectual tradition concerned with much more than understanding media, but rather with understanding the conditions that shape us as human beings, drive human history, and determine the prospects for our survival as a species. \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003eMuch more than a summary, this book represents a new synthesis that moves the field forward in a manner that is both unique and unprecedented, and simultaneously grounded in an unparalleled grasp of media ecology's intellectual foundations and its relation to other disciplines. Taking as its subject matter \"life, the universe, and everything,\" Strate describes the field as interdisciplinary and communication-centered, provides a detailed explication of McLuhan's famous aphorism, \"the medium is the message,\" and explains that the human condition can only be understood in the context of our biophysical, technological, and symbolic environments.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003eStrate provides an in-depth examination of media ecology's four key terms: \u003ci\u003emedium\u003c\/i\u003e, which is defined in much broader terms than in other fields; \u003ci\u003ebias\u003c\/i\u003e, which refers to tendencies inherent in materials and methods; \u003ci\u003eeffects\u003c\/i\u003e, which are best understood via the Aristotelian notion of formal causality and contemporary systems theory; and \u003ci\u003eenvironment\u003c\/i\u003e, which includes the distinctions between the oral, chirographic, typographic, and electronic media environments. A chapter on tools serves as a guide to further media ecological research and scholarship. This book is well suited for graduate and undergraduate courses on communication theory and philosophy.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLance Strate\u003c\/strong\u003e is Professor of Communication and Media Studies at Fordham University and Villanova University's 2015 Harron Family Chair in Communication. He is President of the New York Society for General Semantics, Trustee and former Executive Director of the Institute of General Semantics, Past President of the New York State Communication Association, and a founder and Past President of the Media Ecology Association. Dr. Strate is the author of \u003ci\u003eEchoes and Reflections\u003c\/i\u003e, \u003ci\u003eOn the Binding Biases of Time\u003c\/i\u003e, \u003ci\u003eAmazing Ourselves to Death: Neil Postman's Brave New World Revisited\u003c\/i\u003e, and \u003ci\u003eThunder at Darwin Station\u003c\/i\u003e. He is a recipient of the MEA's Walter Ong Award for Career Achievement in Scholarship.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 258\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 8.9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 04, 2017\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":45666201501740,"sku":"9781433131219","price":116.28,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0728\/0954\/5772\/files\/RUXN0xHwNA9781433131219.webp?v=1781623752","url":"https:\/\/smartsupplydeals.com\/products\/media-ecology-an-approach-to-understanding-the-human-condition-paperback","provider":"Smart supply deals","version":"1.0","type":"link"}