# Think Like Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg - Hardcover

by **Ekaterina Walter** (Author)

_Wall Street Journal_ Bestseller

**Make _Your_ Mark in the World with the Five Success Principles of the World-Changing Social Media Site**

_If **Facebook** were a country, it would be the third largest in the world.  
**Facebook** accounts for one of every seven minutes spent online.  
More than one billion pieces of content are shared on **Facebook**._

There's no doubt about it. Mark Zuckerberg's creation has changed the world. Literally. Facebook has singlehandedly revolutionized the way more than one-seventh of the world's population communicates, engages, and consumes information.

If you run a business or plan to start one, you're probably asking yourself the same question organizational leaders worldwide are asking: **_What did Mark Zuckerberg do right?_**

At long last, the answer is here. _Think Like Zuck_ examines the five principles behind Facebook's meteoric rise, presented in actionable lessons anyone can apply--in any organization, in any industry. Written by social business trailblazer Ekaterina Walter, this groundbreaking book reveals the five "P"s of Facebook's success:

**PASSION**\--Keep your energy and commitment fully charged at all times by pursuing something you believe in  
**PURPOSE**\--Don't just create a great product; drive a meaningful movement  
**PEOPLE**\--Build powerful teams that can execute your vision  
**PRODUCT**\--Create a product that is innovative, that breaks all the rules, that changes everything  
**PARTNERSHIPS**\--Build powerful partnerships with people who fuel imagination and energize execution

Packed with examples of Facebook's success principles in action--as well as those of Zappos, TOMS, Threadless, Dyson, and other companies--_Think Like Zuck_ gives you the inspiration, knowledge, and insight to make your own mark in the world, to build a business that makes a difference, and to lead your organization to long-term profitability and growth.

"_Think Like Zuck_ is a fascinating look at how entrepreneurial vision drives success. If you want more out of work than just a job, if you have the burning desire to build something of lasting value, then this is your guide."  
**\--DAVID MEERMAN SCOTT, bestselling author of _The New Rules of Marketing and PR_**

"Whether you're a seasoned business executive or the next Mark Zuckerberg in your dorm room right now, this book is a must-read! Two likeable thumbs up!"  
**\--DAVE KERPEN, _New York Times_ bestselling author of _Likeable Social Media_ and _Likeable Business_**

"True success lies at the place where passion and purpose collide--this book will help you uncover yours."  
**\--JOHN JANTSCH, bestselling author of _Duct Tape Marketing_ and _The Commitment Engine_**

"_Think Like Zuck_ is a must-read for any innovator, social entrepreneur, or business owner looking to capitalize on the success of Facebook to propel and realize their own vision."  
**\--SIMON MAINWARING, _New York Times_ bestselling author of _We First_**

"This book takes you on the ride of a lifetime and shows you how YOU can be successful! The question is: What does it take? Ekaterina gives us the answers!"  
**\--JEFFREY HAYZLETT, bestselling author of _Running the Gauntlet_ and global business celebrity**

"In _Think Like Zuck_, you will find important principles to infuse meaning into your business strategies and inspire change. Don't just read this book; use it."  
**\--SHAWN ACHOR, author of the international bestseller _The Happiness Advantage_**

### Author Biography

**Ekaterina Walter** is a social media innovator at Intel. A recognized business and marketing thought leader, she is a regular contributor to _Mashable_, _Fast Company_, _Huffington Post_, and other leading-edge print and online publications. Walter has been featured in Forbes and _BusinessReviewUSA_ and was named among 25 Women Who Rock Social Media in 2012. She sits on the board of directors of Word of Mouth Marketing Association (WOMMA) and is an active member of the Thunderbird Global Council at Thunderbird School of Global Management.

**Number of Pages:** 224

**Dimensions:** 1 x 9.1 x 5.9 IN

**Publication Date:** January 08, 2013

## Details

- **Price:** 42.0 USD
- **Vendor:** Books by splitShops
- **Type:** Books
- **Tags:** Books by splitShops, Shopify Collective

## Variants

| Variant | Price | Available |
|---------|-------|-----------|
| Default Title | 42.00 USD | In stock |

## Images

- Think Like Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg - Hardcover

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