# The Vagina Business: The Innovative Breakthroughs That Could Change Everything in Women's Health - Hardcover

by **Marina Gerner** (Author)

**This tech could change everything for women--here's how.**

Women make over 80% of healthcare decisions in everyday life, yet only 4% of all medical research and development is focused on women's health issues. From periods and childbirth to menopause, female pain has been normalized, as society shrugs and says "Welcome to being a woman" instead of coming up with better solutions. But it doesn't have to be this way. In _The Vagina Business_, award-winning journalist Marina Gerner PhD takes an eye-opening look at the innovators challenging the status quo to deliver the healthcare solutions women need.

With interviews from 100 entrepreneurs across 15 countries, _The Vagina Business_ explores the future of women's health, where female-focused companies are developing products to help women at every stage of life. Some of these products include:

-   A smart bra with EKG technology that can predict heart attacks early
-   An in-home fertility gadget that uses saliva to track ovulation
-   Apps to help women get access to medical abortions and perform them at home safely
-   A vaginal and pelvic floor dilator that could drastically reduce the rate of vaginal tearing in birth
-   Healthcare apps tailored to LGBTQIA people and their needs, without stigma
-   Devices that prevent birth injuries and restore the pelvic floor and vagina during menopause

Gerner also takes the reader inside the boardroom, where only 2.1% of venture capital dollars goes toward companies founded by women, and issues a rallying cry: Women should not be denied solutions to health issues because of embarrassment and ignorance. Every woman deserves better.

**Number of Pages:** 448

**Dimensions:** 1.6 x 9.2 x 6.3 IN

**Publication Date:** September 17, 2024

## Details

- **Price:** 27.99 USD
- **Vendor:** Books by splitShops
- **Type:** Books
- **Tags:** Books by splitShops, Shopify Collective

## Variants

| Variant | Price | Available |
|---------|-------|-----------|
| Default Title | 27.99 USD | In stock |

## Images

- The Vagina Business: The Innovative Breakthroughs That Could Change Everything in Women's Health - Hardcover

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> Updated: 2026-07-23