# Swipe: The Science Behind Why We Don't Finish What We Start - Hardcover

by **Tracy Maylett** (Author), **Tim Vandehey** (Author)

The key to escaping the cycle of failure, disengagement, and regret.

Every day we wake up determined to engage with life--to overcome work challenges, finish that novel, reach fitness goals, or repair a strained relationship. Despite our best intentions, we fall short.

Why is it so hard to finish what we start? Are we doomed to a lifetime of regret?

Reaching goals after repeated frustration starts with understanding the impulse known as the Swipe, a side effect of our high-tech culture. Based on a massive research database, and drawing on disciplines from neurobiology to business, Tracy Maylett and Tim Vandehey reveal a powerful psychological process that makes us disengage from what (or who) we care about most--often when we're heartbreakingly close to real breakthroughs.

In _Swipe_, readers will learn how this mechanism works and recognize when they're caught on the "Hamster Wheel." They'll discover how to short-circuit the Swipe, reengage, and finally finish what they start.

**Number of Pages:** 264

**Dimensions:** 1.2 x 8.4 x 5.8 IN

**Publication Date:** March 21, 2023

## Details

- **Price:** 28.0 USD
- **Vendor:** Books by splitShops
- **Type:** Books
- **Tags:** Books by splitShops, Shopify Collective

## Variants

| Variant | Price | Available |
|---------|-------|-----------|
| Default Title | 28.00 USD | In stock |

## Images

- Swipe: The Science Behind Why We Don't Finish What We Start - Hardcover
- Swipe: The Science Behind Why We Don't Finish What We Start - Hardcover

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> Updated: 2026-07-23