# Like, Comment, Subscribe: Inside Youtube's Chaotic Rise to World Domination - Hardcover

by **Mark Bergen** (Author)

**The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy--by a leading tech journalist**

Across the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention economy we all live in today, forever changing how people are entertained, informed, and paid online. Everyone knows YouTube. And yet virtually no one knows how it works.

_Like, Comment, Subscribe_ is the first book to reveal the riveting, behind-the-scenes account of YouTube's technology and business, detailing how it helped Google, its parent company, achieve unimaginable power, a narrative told through the people who run YouTube and the famous stars born on its stage. It's the story of a revolution in media and an industry run amok, how a devotion to a simple idea--let everyone broadcast online and make money doing so--unleashed an outrage and addiction machine that spun out of the company's control and forever changed the world.

Mark Bergen, a top technology reporter at _Bloomberg_, might know Google better than any other reporter in Silicon Valley, having broken numerous stories about its successes and scandals. As compelling as the very platform it investigates, _Like, Comment, Subscribe_ is a thrilling, character-driven story of technological and creative ingenuity and the hubris that undermined it.

### Author Biography

**Mark Bergen** has been one of the leading business journalists covering everything about Google for more than seven years. He writes for _Bloomberg_ and _Businessweek_, and previously reported on technology and media for the premier industry publications _Recode_ and _Ad Age_. Before that, he covered business and economics from India, writing articles for _The New York Times_, _The Wall Street Journal_, _Time_, Reuters, the BBC, _The New Yorker_, and several other outlets_._ He has frequently discussed his Google reporting on Bloomberg TV, CNBC, MSNBC, and NPR stations. He lives in California and watches a considerable amount of YouTube.

**Number of Pages:** 464

**Dimensions:** 1.7 x 9.2 x 5.8 IN

**Publication Date:** September 06, 2022

## Details

- **Price:** 30.0 USD
- **Vendor:** Books by splitShops
- **Type:** Books
- **Tags:** Books by splitShops, Shopify Collective

## Variants

| Variant | Price | Available |
|---------|-------|-----------|
| Default Title | 30.00 USD | In stock |

## Images

- Like, Comment, Subscribe: Inside Youtube's Chaotic Rise to World Domination - Hardcover
- Like, Comment, Subscribe: Inside Youtube's Chaotic Rise to World Domination - Hardcover

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