# Dealmaking: The New Strategy of Negotiauctions - Hardcover

by **Guhan Subramanian** (Author)

Leading dealmaking scholar Guhan Subramanian specializes in understanding how deals work. As a Harvard Business School professor, he has spent years examining and teaching corporate dealmaking through two classic lenses: negotiation theory and auction theory. As he looked at real-world situations, however, he discovered that complex deals usually combine both approaches: negotiators are fighting on two fronts--across the table and on the same side--with known, unknown, or potential competitors.

In _Dealmaking_, Subramanian provides classroom-tested examples of negotiauctions as diverse as buying a house, haggling over the rights to the television show _Frasier_, or selling toxic assets into the U.S. government's bailout fund. With each scenario, he identifies the specific moves that ensure success.

The first book to bring together auction and negotiation strategies in a meaningful way, _Dealmaking_ is an indispensable guide to negotiating deals in the twenty-first century.

**Number of Pages:** 256

**Dimensions:** 1.1 x 9.3 x 6 IN

**Illustrated:** Yes

**Publication Date:** August 04, 2020

## Details

- **Price:** 30.0 USD
- **Vendor:** Books by splitShops
- **Type:** Books
- **Tags:** Books by splitShops, Shopify Collective

## Variants

| Variant | Price | Available |
|---------|-------|-----------|
| Default Title | 30.00 USD | In stock |

## Images

- Dealmaking: The New Strategy of Negotiauctions - Hardcover

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> Updated: 2026-07-23