# A Year of Creativity: 52 Smart Ideas for Boosting Creativity, Innovation and Inspiration at Work - Hardcover

by **Kathryn Jacob** (Author), **Sue Unerman** (Author)

**_A Year of Creativity_ demystifies what it means to be creative, showing how _all_ of us need to exercise our creativity muscles if we are to meet the challenges of an uncertain world.**

If you want to win at work, efficiency is not enough, strategy is not enough, and analysis is not enough. We live in times of increasing complexity and ambiguity; even businesses that have themselves been major disruptors fear major new disruption themselves. In response, leaders are battening down the hatches: the more uncertain the world, the more they retreat into stale, established patterns of behaviour.

This is a big mistake. The only way to secure competitive advantage is to ensure that **_creative thinking_** is driving your organization. It will enable workplace satisfaction, boost performance, and encourage new ideas throughout teams. To tackle our uncertain environment - and to win in the world of future business - we all need to get serious about creativity and the potential it can unleash.

The authors of _Belonging_ have now written _A Year of Creativity,_ which will make creativity accessible to everyone. In 52 lessons, it explores how to be creative (either individually or in groups and teams), how to nurture creativity, and how - as a result - to redefine yourself and your career.

### Author Biography

**Sue Unerman** is the Chief Transformation Officer at MediaCom, one of the UK's highest profile media agencies. She blogs at www.sueunerman.com and is co-host of the MediaCom Connected Podcast. **Kathryn Jacob** is CEO of Pearl & Dean. With Sue, she is the co-author of _Belonging (_Bloomsbury, 2020_),_ and _The Glass Wall_ (Profile Books, 2016). She sits on the Development Board of RADA and is global President elect of SAWA.

**Number of Pages:** 224

**Dimensions:** 0.9 x 9.4 x 6 IN

**Publication Date:** November 26, 2024

## Details

- **Price:** 28.0 USD
- **Vendor:** Books by splitShops
- **Type:** Books
- **Tags:** Books by splitShops, Shopify Collective

## Variants

| Variant | Price | Available |
|---------|-------|-----------|
| Default Title | 28.00 USD | In stock |

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- A Year of Creativity: 52 Smart Ideas for Boosting Creativity, Innovation and Inspiration at Work - Hardcover

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